Latest on google search

Read this latest article on the advances on google search

Google Inc. has introduced yet another feature to their vast range of
search utility arsenal. They have introduced a search feature that is
designed to get consumers more quickly to the information they seek.
Google will now serve information based on the behavior of other
searchers and predict what the consumer is ultimately looking for.

Google is calling this smart feature Knowledge Graph, offering
consumers options along the right side of the page that reflect
variations of search terms. If a consumer is searching for a
particular search term, variations of the term will show on the
right-hand side of the search results page. This is roughly where
Google map depictions for the search would go along with links for
popular searches associated with the searched term.

Google's Knowledge Graph section may also include a Wikipedia-like
summary about the search term. This would include biographical
information, say for a person and his or her spouse or associated
persons. For example, if one searches for a singer of a known band,
the section will also display information about the person's fellow
band members.

Other search results would appear as they normally do along the
left-hand side of the search page.

Geographically, the Knowledge Graph is a great addition. It enables
you to search for things, people or places that Google is aware of,
with landmarks, celebrities, cities, sports teams, buildings,
geographical features, movies, celestial objects, works of art and
more, offering you the information instantly. This is the new
generation of search – offering the main sub sections immediately.

According to Google, this new feature is based on its analysis of what
its users ask about particular items, with results that are tailored
around the findings. This will help them answer the seeker's next
question before it is asked. Google says that the new feature can draw
from 3.5 billion facts about 500 million objects.

Google says that is rolling out the new search features for
English-language searches in the United States and to mobile and
tablet search users as well.

the article can be found here:
http://www.etailingindia.com/google-new-search-feature-help-increase-relevancysurfing


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