Online services are big business for portals like Flipkart, MakeMyTrip, Snapdeal and Myntra
As disposable incomes steadily rise, young Indians are preferring to access services from within the comfort of their homes. Numerous ventures are jumping onto the opportunity, giving consumers the convenience of ordering food, renting apartments and planning holidays online.Such online ventures also face fewer operational challenges and require lower investments than e-tail sites, such as Flipkart and Snapdeal, as they carry no inventory of their own and typically only function as links between service providers and consumers
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Astha Gupta
12DM-041
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